How to use trend analysis for business strategy
The basis of our work at Competitive Futures is trend analysis, the study of data that shows how the world is changing over time. This sounds very…
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An effective tool to use scenarios in your business planning
We frequently talk about future trends and trend analysis, but the story doesn’t stop there. Ultimately, your efforts in tracking trends should be all…
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Future trends and how to use them for business strategy
People love to think about future trends. Hearing about new technologies and emerging social behavior is always engaging when it comes to TV programs…
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Why I’m proud to be a futurist
The word sounds cool and has such a weight to it. It ought to be a sought after job title, yet despite my experience as a bona fide professional…
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Elegy for my mentor, Joe Coates
It was with great sadness that I learned recently of the death of my friend and mentor, Joseph F. Coates. It is with an equal sense of joy and…
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Five tips on how to run a great meeting on future trends
Every year, thousands of organizations look toward the future at conferences, seminars, and executive retreats. They talk about trends, fads, news…
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Forget Futurists: Unless You Plan on Doing Futurism Right
Right on time, the media is rekindling its affair with Futurists, the love that dare not speak its name.
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Global Trends 2030 learns from past mistakes
I’m kind of excited to see what becomes of the Global Trends 2030 project, an official futurist project run by the United States National Intelligence…
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Short-term thinking bias in the news
The news media are complicit in the total inability of the average person to think about the long-term impact of anything. One of the potent techniques…
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Forecasting works: Functional foods 1999 – 2009
Today, the airwaves are filled with advertisements for consumer foods that aren’t simply nourishing but portrayed as practically medicine. A slew of…
