If you enjoy the future trends found in the Datalab, you might be interested in applying this data to your very own strategy. This primer gives you the basics of how to spot future trends in society, technology, economics, ecology, and politics, as well as why they are essential to modern business strategy.
A tale of two operating systems
According to Asymco, Microsoft is a wonderful case study of an organization that saw the disruptive future, but which remained unwilling to change. The fruits of inaction can be seen in the chart of Windows versus iOS. This is one more reason we provide technology foresight to clients. If you look ahead, you can pick what disruption looks like for …
Amazon, Apple, Google, Facebook and where retail is headed
This presentation from Scott Galloway is a mind-bending look at the business models of the largest tech companies in the world and what they will do to transform the retail sector. Spoiler alert: The future will not look as logical as the present for all firms. Something will have to give. The fireworks might make a very loud bang.
Video games dwarf global spending on music
The above trend indicates where the recorded music business has been heading – ever downward. But place it in context of global video game spending, which is larger by a factor of six. Has the collective consciousness caught up with how much more important gamers are compared to music fans?